SOCIAL CAMPAIGN:
TOOLS FOR SERIAL KILLERS.



What is this?
For this project, I was challenged with targeting a specific audience of my choosing (serial killers), and promote something to them by using imagery and wordplay.
I focused on the more meticulous and obsessive serial killer who may need specific tools to carry out their tasks.
I focused on the more meticulous and obsessive serial killer who may need specific tools to carry out their tasks.



CREDITS
MODEL: REBECCA LARSON
CONCEPT AND IMAGERY ALL SELF-DIRECTED